Toy maker Jelikat is planning to pay £ 110 meters to its owners after doubling its annual profit in 2024.
From sad -faced eggs to smiling peanuts, the jelikat craze has a major impact on the toy industry.
Its viral cuddly toys are sold worldwide and the company earned a first tax of £ 139m in 2024, which was above £ 67m last year.
Chief Executive Officer, Arnod Messell said Jelikat was “humble” from its development and would continue to bring more characters in life.
Jelikat founder and president Thomas Gatcare said: “Our mission is simple: to make happiness and try to become the most liked soft toy company in the world.”
The first reported by the Financial Times, the home accounts of the most recent companies in Jelikat suggest that the firm saw a 66% increase in revenue for the year on 31 December.
The dividend of private -owned company’s scheme is an increase of 75% from £ 63m to the owners of the previous year.
Mr. Gaitakare said that Jelikat team is running “faster” in 80 countries with the demand for soft toys.
He said that the company is trying to ensure that “every jelikat tip comes into the top condition, creates the final, and is made responsibly”.
Jelikat’s success has been linked to its popularity on social media and increase in adults buying toys for themselves.
Along with selling toys, Jelikat has a series of pop-up “experience”.
Currently in the selfies of London, you can buy fish and chips soft toys, which are sold by you to add salt and vinegar to your selected tedes.
In New York, you can visit a jellycat dinner and Paris has its own jellycat, with a lining to buy toys with adults.
Millions of scenes in videos of such experiences are online, with fans essentially advertisements for each other.