In contrast, credit report data was a rare exception: a complete, ready dataset insurers could obtain almost from the beginning. Brinkman said a new category, in-home Internet of Things sensors that monitor for water leaks or electrical faults, is still in the early, low-sample-size stage and not yet usable at the scale needed to build reliable pricing factors. Until new data sources like credit and telematics data mature, the carriers able to set pricing closest to the individual level will be the ones to start collecting it the longest, not necessarily those with the most sophisticated models.
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